Drone Photos Help Homes Sell 68% Faster — Why Raleigh Realtors Shouldn’t Skip the Sky Shot
In Today’s Market, Every Angle Counts
It’s no secret that listings in Johnston County are sitting longer in 2025. Homes in Clayton and Garner are now taking 50–60+ days to sell, and buyers have more options than ever.
So how do you grab attention and make your listing rise above the rest — literally?
With drone photography.
Studies show homes with aerial photos sell up to 68% faster than those without. And yet, most listings in the Raleigh suburbs still don’t use drone shots.
That’s your opportunity.
What Is Real Estate Drone Photography?
Drone photography gives buyers a unique perspective — a sweeping overhead view that captures things traditional ground-level photos simply can’t.
Think:
Lot size and layout
Proximity to parks or greenways
Backyard features (pools, fencing, sheds)
Cul-de-sac or quiet street location
Neighborhood vibe
In areas like Garner and Clayton, where many homes sit on spacious lots or in new subdivisions, these features are major selling points — and drone photos showcase them in seconds.
The Numbers Behind the Sky Shot
Real estate pros across the country are catching on:
61% of Realtors now use drone imagery for their listings
Homes with aerial photos sell 68% faster on average
Buyers are 65% more likely to request a showing when aerial shots are included
Up to 57% of buyers expect to see drone views in listings over $350K
It’s not just luxury homes anymore. Aerial photos are becoming the new normal — and buyers have noticed.
Drone Photos Add Value Without Breaking the Budget
Worried about cost? Don’t be.
Hiring a drone-certified photographer is surprisingly affordable — and most Realtors say it pays for itself in speed and exposure.
You’re not just getting pretty pictures. You’re getting:
✅ More views on Zillow & Redfin
✅ Better engagement in listing emails and social media
✅ A way to differentiate your listing from others on the block
✅ A strong talking point for sellers: “We invest in marketing that sells”
Your Sellers Want More Than Cell Phone Pics
Let’s be real: most sellers expect you to do more than snap a few iPhone shots.
They’re interviewing agents. They’re asking about marketing plans. And when you say, “We include drone photography to help your home stand out,” they’ll listen.
It’s not about flashy extras — it’s about demonstrating real effort and real value.
Especially in a slower market, this can be the difference between a seller choosing you or the next agent.
Use Drone Photography Strategically in Johnston County
Here are a few perfect use cases for drone photos in Clayton, Garner, and the surrounding area:
Homes on half-acre or larger lots
Properties near woods, greenways, or water
Homes with big decks, pools, or outbuildings
New construction in developing neighborhoods
Homes on cul-de-sacs or private drives
Even a modest home can look like a showpiece with the right aerial angle.
Don’t Fly Blind — Work With a Certified Pro
At Goodlook, we’re FAA Part 107 certified to fly legally and safely for real estate. That means:
You stay compliant with MLS and FAA rules
You get clean, stabilized aerial shots
You can trust the drone is flown safely around homes and people
Our drone packages integrate seamlessly with photography and virtual tour sessions — so it’s one appointment, and you’re covered from every angle.
In a Market Full of Lookalikes, Drone Shots Get Clicks
Buyers are clicking on listings with aerial views. They’re staying longer. They’re sharing the link. And they’re scheduling showings.
In today’s Clayton and Garner markets, that can shorten time on market by weeks — and show sellers that you go above and beyond.
👉 Ready to Elevate Your Next Listing?
Let’s fly. Book a full photo and drone session today.
Schedule Drone Photos Now
FAQs for Drone Photography
Q: Do drone photos actually help sell homes faster?
Yes — listings with aerial imagery have been shown to sell up to 68% faster, and buyers are far more likely to click, view, and request a showing when drone shots are included.
Q: What kinds of homes benefit most from drone photography?
Any home can benefit, but especially those with:
Larger lots
Scenic surroundings
Unique outdoor features (pools, decks, outbuildings)
Corner lots or cul-de-sacs
Nearby parks, trails, or open space
Q: Is drone photography expensive?
Not at all. When bundled with your photography or virtual tour session, drone coverage is a cost-effective upgrade — especially when it helps a home sell faster and stand out in a crowded market.
Q: Do I need to worry about legal drone use?
Nope — Goodlook is fully FAA-certified to operate drones for commercial real estate. That means you’re compliant with regulations and get top-quality, safe footage.
Q: Can I use drone photos on the MLS or social media?
Yes! Our drone photos are MLS-ready and also great for listing websites, Instagram, Reels, Facebook ads, and digital brochures.